MKT/498 Wk 1 – Apply: Purpose and Value of Integrated Marketing Communications

MKT/498 Wk 1 – Apply: Purpose and Value of Integrated Marketing Communications MKT/498 Wk 1 – Apply: Purpose and Value of Integrated Marketing Communications Research a product or service from a company with which you are familiar, as well as the methods used to market that product or service. Many well-known companies have marketing plan information …

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